First Fridays feature a wide variety of cultural events found in some of the city's best restaurants and cafes, as well as galleries, boutiques, and other small businesses. Many events associated with First Friday take place starting at 5PM although some venues do not open until 6PM. First Friday is a walkable, close-knit footprint - although a COLTS trolley bus is available for shuttle service at designated stops. First Friday serves as a conduit to artists, connecting them to prospective venues, and to art lovers seeking to buy directly from the artists while enjoying live entertainment, as well as venues looking to attract new customers. All of these are unified under the vision of using the arts to revitalize Downtown Scranton.